SGT
Designed and engineered a site for a screenwriters' association with emphasis on typography hierarchy and multilingual content structure.
visitABOUT
10+ years building production-grade web applications across startups, e-commerce, media, public sector, and energy — from pixel-perfect interfaces to scalable frontend architectures.
Currently leading frontend development at an energy company, driving technical decisions, resolving legacy debt, and establishing cross-team development standards. Background in commercial design informs a consistent focus on both engineering rigor and user experience quality.
Recently focused on integrating AI-assisted workflows — defining tooling standards and verification practices for team-wide adoption.
EXPERIENCE
- HDRenewablesFrontend Lead2024–Present
- -Led frontend architecture planning and technical decision-making
- -Reduced legacy technical debt through systematic code refactoring
- -Established cross-team development standards and review processes
- -Spearheaded R&D AI workflow standardization: designed tooling guidelines, built team-wide skill systems, defined operational guardrails, and oversaw cost planning and production rollout
- EcosTekSenior Frontend Engineer2023–2024
- -Managed frontend team with agile development processes
- -Handled task allocation, sprint planning, and code reviews
- -Designed and implemented scalable frontend architecture
- Brewing ArtsFrontend Engineer2021–2023
- -Owned design and frontend development end-to-end
- -Digitized arts and cultural content for web presentation
- The News LensFrontend Engineer2015–2020
- -Led product planning, UX design, and frontend development
- -Delivered branded editorial sites and native advertising experiences
- -Contributed to new brand website strategy, design, and engineering
WORKS
TAVA
Designed and built a volunteer platform; handled UX design and RESTful API integration end-to-end.
visitAgainst Again Troupe
Built a performant theatre company site with GraphQL data layer and TypeScript throughout; handled both UX design and engineering.
visitBrewing Arts
Designed and built a full-stack Next.js site for an arts and craft beverage brand; shaped the visual identity and brand tone through art-directed web design.
visitToyo Water
Supported digital transformation for a traditional manufacturer; rebuilt and modernized the corporate site with full data and product migration.
visitTNL Media Group
Led design, PM, and frontend for the group's IPO-facing corporate site; aggregated and standardized content across all subsidiary brands into a unified data format for centralized presentation.
visiteverylittled
Designed and launched a distinctive brand identity for a lifestyle media property; defined a lightweight frontend architecture suited to a lean resource environment and delivered under tight timeline.
visitThe News Lens
Developed and maintained frontend for a high-traffic bilingual news platform; designed and implemented native advertising products and editorial ad placement guidelines end-to-end.
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